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“The talent for discovering the unique and marketable characteristics of a product and service is a designer’s most valuable asset.”

– Primo Angeli

“The secret to creativity is knowing how to hide your sources.”

– Albert Einstein

“Less is more.”

– Mies van der Rohe & Buckminster Fuller

“I never design a building before I’ve seen the site and met the people who will be using it.”

– Frank Lloyd Wright

“Good design goes to heaven; bad design goes everywhere.”

– Mieke Gerritzen

“Design should never say, 'Look at me.' It should always say, 'Look at this'.”

– Anonymous

“Graphic design will save the world, right after rock and roll does.”

– David Carson

“Earth, without art, is just eh.”

– Anonymous

“Design is the method of putting form and content together. Design, just as art, has multiple definitions. Design can be art. Design can be aesthetics. Design is so simple, that’s why it is so complicated”

– Paul Rand

“Simplicity is the ultimate form of sophistication.”

– Leonardo da Vinci